Close
Log in
Please enter your login details

Skip to main content

Breaking News
  • Ukrainian President Petro Poroshenko says the situation in the conflict zone in eastern Ukraine is difficult but controllable (Interfax). A Ukrainian military spokesman added that Ukrainian forces have enough troops to stop Mariupol being seized – REUTERS
  • The UN says 43 peacekeepers in Golan Heights were detained by an armed group in Syria on Thursday. The UN is working for their release – REUTERS
  • Russia’s foreign ministry says sanctions imposed on the country by Switzerland are unfounded and are copying unfriendly steps by the US and EU – REUTERS
  • US President Barack Obama is to meet the National Security team at the White House on Thursday to discuss Islamic State, Iraq and Syria – WHITE HOUSE OFFICIAL
  • Poland’s Foreign Minister Radoslaw Sikorski calls Russia’s movements in Ukraine “aggression”, says this is the most serious security crisis in decades – REUTERS
  • An NGO reports Islamic State jihadists have executed more than 160 soldiers in Syria – AFP
Facebook’s mobile ad push disappoints
close share panel

Share this article

Twitter Facebook
| Share this article
|

Facebook says it doubled its mobile advertising revenue in the fourth quarter of last year from the previous three months.

That is a sign the top social network is addressing the problem of more of its users migrating to smartphones and tablets.

Investors want to see evidence that chief executive Mark Zuckerberg is delivering on promises to develop a full-fledged mobile advertising business.

But the growth was not as good as some on Wall Street had wanted to see and Facebook’s share fell.

Its net income in the fourth quarter was 64 million dollars, compared to 302 million dollars a year earlier.

Facebook has rolled out a wide variety of new services in recent months as the company seeks to stay ahead in the fast-moving Web market and to convince Wall Street that it can turn its audience of more than one billion users into a sustainable business.

Zuckerberg said the company plans to spend heavily to recruit talent in 2013 as the company pushes forward with new product development, particularly “mobile-first” services.

“We aren’t operating to maximise our profit this year but we’re doing what we think will build the best service and business over the long term,” Zuckerberg said during a conference call with analysts.

Copyright © 2014 euronews

More about:
| Share this article
|