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Eugene Willemsen, CEO of International Beverages at PepsiCo on The Big Question

The Big Question

Video. ‘Consumers have become much more discerning,’ says PepsiCo CEO

Updated: 11/02/2026 - 15:03 GMT+1

“Consistency really can help build strong brands,” PepsiCo’s CEO of International Beverages tells The Big Question.

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